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12 insights from Seth Godin on the emotional marketing revolution

Want to learn from one of the best social media marketers and business leaders? Today, best-selling author Seth Godin shared his thoughts on social media marketing, creativity, and business...

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It’s impossible to do business with the candle lady

I recently went with my husband, Andrew, and our daughter, Stephanie to a country fair. Upon browsing through the vendor’s wares, I stepped into a booth that had scented candles. I was greeted by...

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12 things you can do right now to supercharge your business

The lazy days of summer are upon us, and many people in the working world insist that business is dead. Or is it? Instead of whining that everyone is on vacation or not signing contracts, it’s time to...

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7 ways to provide content from your association conference

If you want to get more mileage and content from your association event, it’s important to strategize a plan beforehand. All of the marketing buzz shouldn’t come pre-conference. There are plenty of...

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Rethinking Communication: 3 Areas You Must Not Ignore

Technology has turned our interpersonal communication upside down.  If you think back 10 years, only advertising and marketing pros regularly uttered the words relevant, attention, and experience. Now,...

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4 Ways Colleges Can Better Prepare Grads for Business Communication

Educators, business leaders, and government representatives recently converged on San Jose, California for a conference on cultivating talent and the emerging workforce. Much of the time was spent on...

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Gallup: Only 11% of Business Leaders Believe Grads Are Prepared for Work

They lack basic communication skills and business competencies. So how are millennials earning college degrees and preparing for the workforce?   A recent Gallup poll reveals 11 percent of employers...

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20 Surprising Ways to Recharge Your Career

Slowing down for the lazy, hazy days of summer? While others are complaining that business is tapering off and everyone is on vacation, use this time to recharge your battery and kick-start your...

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9 Ways to Benefit from Social Media

Most of us who are entrenched in social media are driven by the goal of growing our credibility, visibility and revenues. Yes, we’ve met wonderful new people and friends along the way. Had a few yucks...

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Surround Yourself with Smart People

Leaders are not supposed to know everything. Plain and simple. People everywhere—whether they are employed, stay-at-home parents or retired—most often succeed when they are willing to ask for help....

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